Pharrell Williams Announces Partnership With DEAN & DELUCA
The producer brings his father’s recipes to the market.
Upscale grocery chain DEAN & DELUCA has announced a new partnership with Pharrell Williams and his family. “The Williams Family Kitchen” will feature a line of specialty products based on authentic Williams family recipes. Watch the announcement of the collaboration above, taking place at the DEAN & DELUCA Bangkok store where Pharrell and his father, Pharoah, spoke alongside CEO Sorapoj Techakraisri and vice chairman Charles Finch. “Our father son agreement was that he would make food with healthier ingredients that were a better choice for his lifestyle and would essentially help add years to his life. The kitchen is where everyone hangs out to talk and eat, hence the name,” said Pharrell. “The Williams Family Kitchen” will launch in Spring 2017.
