Brvinfreeze x PLEASURES 2016 Summer Capsule "CRUEL WORLD" Lookbook

“Based on the reality of the world’s f*cked up problems”

Fashion
5,633 Hypes 0 Comments

Los Angeles-based visual artist Brvinfreeze has teamed up with PLEASURES, the art and punk-inspired brand helmed by Publish’s Alex James. This collaborative four-piece capsule collection is entitled “CRUEL WORLD,” inspired by the “reality of the world’s f*cked up problems.” Juxtaposed images shot on expired film can be seen on oversized T-shirts, making for a vibrant and grungey look. Repeated “CRUEL WORLD” branding makes for a loud statement. This collection releases on August 3 exclusively on PLEASURES’ web store.

Check out PLEASURES’ spring collection here.

Read Full Article

What to Read Next

PLEASURES Presents 'Half Baked' Capsule
Fashion

PLEASURES Presents 'Half Baked' Capsule

A line of witty graphics in homage to the 1998 film.

Reebok x PLEASURES Connect for “Not Guilty” Capsule Collection
Fashion

Reebok x PLEASURES Connect for “Not Guilty” Capsule Collection

A portion of the proceeds to be donated to the Last Prisoner Project.

Joy Division Reunites With PLEASURES for Second Punkish Capsule
Fashion

Joy Division Reunites With PLEASURES for Second Punkish Capsule

Featuring varsity jackets, work pants, button-down shirts and more inspired by the English rock band’s greatest hits.


PLEASURES x Pabst Blue Ribbon Close Out 2023 With Commemorative Apparel Capsule
Fashion

PLEASURES x Pabst Blue Ribbon Close Out 2023 With Commemorative Apparel Capsule

Celebrating their year-long partnership.

Chance the Rapper Performs Several 'Coloring Book' Songs Live for First Time
Music 

Chance the Rapper Performs Several 'Coloring Book' Songs Live for First Time

It went down at a surprise hometown show.

Stüssy & Converse Collaborate on a New Jack Purcell Silhouette
Footwear

Stüssy & Converse Collaborate on a New Jack Purcell Silhouette

Clean interpretation of a classic sneaker.

KITH and Nike Open up Pop-Up Store in New York
Fashion

KITH and Nike Open up Pop-Up Store in New York

One of the biggest pop-ups this summer.

M.I.A. & Diplo Reunite for "Bird Song"
Music 

M.I.A. & Diplo Reunite for "Bird Song"

Her forthcoming album adds another huge single to its roster.

Brava, Apple's iOS 10 Update Includes Women Athletes and Other Gender Diverse Emoji
Tech & Gadgets

Brava, Apple's iOS 10 Update Includes Women Athletes and Other Gender Diverse Emoji

*insert hand-clapping emoji here*


The Release Date for Frank Ocean's New Album 'Boys Don't Cry' is Here
Music 

The Release Date for Frank Ocean's New Album 'Boys Don't Cry' is Here

For real, this time.

EXCLUSIVE: LNDN DRGS (Jay Worthy & Sean House) Deliver Funk-Filled 'Burnout 2' Mix
Music 

EXCLUSIVE: LNDN DRGS (Jay Worthy & Sean House) Deliver Funk-Filled 'Burnout 2' Mix

“Ice-cold” doesn’t do this justice.

Kanye West Speaks on His Favorite Song, Introduces His Next Single & More in New Annie Mac Interview
Music 

Kanye West Speaks on His Favorite Song, Introduces His Next Single & More in New Annie Mac Interview

He loves Bon Iver’s Justin Vernon like “Kanye loves Kanye.”

EXCLUSIVE: Jesse Boykins III Speaks on New Surprise Project 'BARTHOLOMEW,' Featuring Isaiah Rashad, Willow Smith & More
Music 

EXCLUSIVE: Jesse Boykins III Speaks on New Surprise Project 'BARTHOLOMEW,' Featuring Isaiah Rashad, Willow Smith & More

“No expectations, all inspiration.”

HUF and Challenger Collaborate Once Again on a "CUF" Collection
Fashion

HUF and Challenger Collaborate Once Again on a "CUF" Collection

Flames and tigers are the motifs that give the range its distinct look.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.