Since its introduction back in 2013, the ability to post videos to Instagram has proved monumentally important to the platform as many users have gone that route and moved away from Instagram’s photo-driven roots — the time people spent watching video on Instagram increased by more than 40 percent in the past six months alone. Now video posters will have even more flexibility as the Facebook subsidiary is now offering support for longer pieces. Previously limited to just 15 seconds, video uploads can now be up to 60 seconds in length — something that’s been available to advertisers for months, but a feature that’s just now rolling out to the public. And, as an added bonus for iOS users, Instagram is also bringing back the ability to make videos out of multiple clips from your camera roll.
The ability to post lengthier videos begins rolling out today and will be available for everyone in the coming months while multi-clip video is available now to all.
Instagram for iOS version 7.19 can be downloaded now via Apple’s App Store.