McDonald's and colette Collaborate on Capsule Collection of Clothes and Accessories

Another food and beverage name will be joining the famed Water Bar under colette’s roof, and its name is McDonald’s. However, its offerings will be vastly different than what consumers are used to. Instead of fast food, colette has teamed up with McDonald’s on a line of apparel and accessories featuring pictograms of its most popular menu items. The graphics were featured last year in a poster campaign for the fast food chain in France, created by TBWA Paris. This limited edition collection will encompass T-shirts, bags and smartphone cases, and will be available in-store at colette or online, from May 4-31.