Katy Perry and H&M Celebrate the Holiday Season in Elaborate, Over-the-Top Musical
Festive or just plain bizarre?
H&M shows no signs of stopping with its celebrity cosigns. Hot on the heels of its sell-out collaboration with Oliver Rousteing’s Balmain with Kendall Jenner as the face of its marketing campaign, H&M has enlisted the talents of Katy Perry to bring the Christmas cheer in its latest commercial. In it, Perry starts off as a fairy before cycling through some show-stopping outfits, while a troop of tin soldiers, reindeer men, elves and snowmen perform a bombastic production set to Perry’s new, saccharine holiday track “Every Day is a Holiday.” Model Sean O’Pry, who previously appeared in the music video for Taylor Swift’s “Blank Space” also makes an appearance, topless and sprawled out across the bonnet of a car. Watch the outlandish spot above, and click here for behind-the-scenes footage if you dare.