JOYRICH and Coca-Cola are back again for a collection infused with pop culture. Filled with energy and life, a fresh modern feel with a vintage-esque lookbook, is presented within the collection as JOYRICH places a twist on the unforgettable Coca-Cola design. Red and white coloring is seen throughout all pieces within the collection such as on its denim, handbags, backpacks, and an eye-catching varsity jacket that hosts some cozy fur. Peep the imagery above and let us know what you think about its strong statement. In addition, you can also find some of the pieces available now at HBX.