Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Some languages may be automatically translated. Accuracy may vary.

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • London
  • Calvin Klein
  • NYFW
  • Calvin Klein Collection
  • Veronica Leoni
  • Nike
  • Spider-Man
  • Nike GT Cut 4
HypebeastHypebaeHypeartHypemapsHBX

Tinashe featuring A$AP Rocky - Pretend

After unveiling her Dev Hynes collaboration earlier today, Tinashe takes over the internet with the

Music
468 0 Comments
Save

After unveiling her Dev Hynes collaboration earlier today, Tinashe takes over the internet with the official video for her A$AP Rocky-powered single “Pretend.” The cinematic clip follows the rising singer catching her boyfriend Pretty Flacko being unfaithful, moving on from him and having some fun herself too. Off of Tinashe’s debut album Aquarius, which is due October 7. Pre-orders are available here.

Read Full Article

What to Read Next

A$AP Rocky Reveals Full ‘DON’T BE DUMB’ Tracklist
Music

A$AP Rocky Reveals Full ‘DON’T BE DUMB’ Tracklist

Teasing collaborations with Pharrell, Madlib, Metro Boomin and more.
By /
5.7K   1 Comments
Save
A$AP Rocky Named Chanel's Newest Ambassador
Fashion

A$AP Rocky Named Chanel's Newest Ambassador

Creative director Matthieu Blazy took to his Instagram Stories to reveal the news.
By /
5.6K   1 Comments
Save
Rihanna and A$AP Rocky Announce the Birth of Their Daughter
Music

Rihanna and A$AP Rocky Announce the Birth of Their Daughter

Welcoming Rocki Irish Mayers to the world.
By /
2.1K   0 Comments
Save
A$AP Rocky x PUMA: Built on Jazz in the Concrete Jungle
Fashion

A$AP Rocky x PUMA: Built on Jazz in the Concrete Jungle

Hear the rapper reflect on the Harlem Jazz Renaissance and “jungle jazz” days in the context of his largest PUMA collection to date, which marks a harmonious ode to his hometown.
By /
4.0K   2 Comments
Save
A Conversation with Palace Skateboards Founder Lev Tanju
Fashion

A Conversation with Palace Skateboards Founder Lev Tanju

Having released a coveted capsule collection with adidas Originals over the past weekend in a
By /
40.6K   0 Comments
Save
Nike Unveils its One-of-a-Kind Flyknit Roshe Run “Random Yarn Color” Pack
Footwear Fashion

Nike Unveils its One-of-a-Kind Flyknit Roshe Run “Random Yarn Color” Pack

The designers at Nike continue to develop new ways to creatively innovate and integrate the latest
By /
8.8K   0 Comments
Save
ASICS Gel Kayano Trainer "Glow in the Dark"
Footwear Fashion

ASICS Gel Kayano Trainer "Glow in the Dark"

ASICS has given its Gel Kayano silhouette a new spin with the “Glow in the Dark” edition. Now an
By /
13.5K   0 Comments
Save
NEIGHBORHOOD "Savage" Denim Collection
Fashion

NEIGHBORHOOD "Savage" Denim Collection

NEIGHBORHOOD’s ongoing “Savage” denim collection returns this 2014 fall/winter season with two new
By /
8.9K   0 Comments
Save
Tinashe featuring A$AP Rocky "Pretend" Music Video
Music

Tinashe featuring A$AP Rocky "Pretend" Music Video

Jodeb directs a cinematic tale of revenge for Tinashe’s latest single “Pretend” featuring Harlem
By /
11.3K   0 Comments
Save
Nike SB "Flash Pack"
Footwear Fashion

Nike SB "Flash Pack"

Having previously teased the Flash Pack through a sneak peek image of the Nike SB Lunar Stefan
By /
12.4K   0 Comments
Save
PREMIERE: X Ambassadors & Jamie N Commons - Jungle (The MADE Edit)
Music

PREMIERE: X Ambassadors & Jamie N Commons - Jungle (The MADE Edit)

It was a massive single when it dropped last summer, and then when Jay Z got on the remix, it broke
By /
351   0 Comments
Save
McDonald's Jumps on the Black Burger Bandwagon in Japan After Burger King
Food & Beverage

McDonald's Jumps on the Black Burger Bandwagon in Japan After Burger King

In the wake of the veritable media frenzy that followed the release of the now-infamous “Kuro”
By /
24.1K   0 Comments
Save
Fucking Young! 2014 Fall/Winter "Mountain" Issue
Fashion

Fucking Young! 2014 Fall/Winter "Mountain" Issue

Fucking Young! follows up the Spring/Summer 2014 “Museum” issue of its eponymous publication with
By /
1.8K   0 Comments
Save
Listen to Diplo's Expansive Two-Hour Hip-Hop Mix
Music

Listen to Diplo's Expansive Two-Hour Hip-Hop Mix

For the latest edition of BBC Radio 1’s Diplo and Friends series, Diplo sets his sights exclusively
By /
281   0 Comments
Save
alt-J Covers Disclosure's "Latch"
Music

alt-J Covers Disclosure's "Latch"

alt-J are the latest to pay a visit to BBC Radio 1’s Live Lounge for a unique live showcase. The
By /
254   0 Comments
Save
Omega Speedmaster "Grey Side of The Moon"
Watches

Omega Speedmaster "Grey Side of The Moon"

Omega ramps up efforts for its world-class Speedmaster silhouette, offering yet another impeccable
By /
1.1K   0 Comments
Save
More ▾