Self-proclaimed “urban contemporary” Japanese label APPLEBUM presents a dramatic new lookbook for Spring/Summer 2014. Where many brands opt for bright color palette for the season, APPLEBUM keeps things distinctly somber, channeling vintage, grungy motifs – “November Rain” comes to mind – to present an array of bomber jackets, material-blocked pants, dark hoodies and bold printed shirts. These pieces are complimented by energetic checkered shorts, pink power-washed tees, and an rainbow gradient top/bottom set, emphasizing the brand’s versatility. Enjoy the lookbook above, then head over to APPLEBUM’s website to peruse the current offerings.
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