hype cog

Loose lips sink ships and loose hands sink brands, and while many companies will slap camouflage on garments in mindless pursuit of “the cool,” here we pay homage to MHI by Maharishi for sticking to its guns. The London-based brand presents its Spring/Summer 2014 line, complete with an array of authentic military-inspired cargo pants, bomber jackets, button-ups and utility hoodies made contemporary for the modern man. Tying the collection together is a “DPM: Real Tigerstripe” motif directly derived from a print used by the U.S. Special Forces during the Vietnam War. Enjoy a look through MHI by Maharishi’s latest looks here.

PhotographerAlastair Strong
Read Full Article

What to Read Next

Peter Tosh x Stussy 2014 Spring/Summer Collection
Warpaint - Disco/ /Very & Keep It Healthy
Kanye West's adidas Yeezi to Drop this June
A Look Inside NIGO's Studio Lesson 8 Atelier
New Balance 890 "2014 Boston Marathon"
Essentials: Keiko Takayama of Onitsuka Tiger
Load More
HYPES is a real time popularity metric informing readers of what is trending