Essentials: Greg Hervieux of BLACKRAINBOW

For our latest Essentials installment we catch up with Greg Hervieux of Parisian creative imprint

Fashion
39.0K 0 Comments
Save

For our latest Essentials installment we catch up with Greg Hervieux of Parisian creative imprint BKRW, also known as BLACKRAINBOW. Having worked with heavyweights from the world of art, fashion, sports and food & beverage, BKRW continue to bridge the gap of such realms through its own innovative approach to communications. Along with the agency, the brand also extends to a retail location and a publication offshoot. At the forefront of fashion and lifestyle, Hervieux shares with us a simple yet functional selection of on-tend pieces. As a frequent flyer he keeps his Air France Flying Blue membership card close alongside a Goyard travel bag. As an ardent basketball fan, it’s no surprise Hervieux is laced in Jordan Futures, while he also shares with us one of many BKRW collaborations — a pair of Oakley Frogskin shades. Enjoy Greg Hervieux’s Essentials here and head to BKRW for more on the label.

Read Full Article

What to Read Next

New Arrivals From HBX: Fear of God Essentials
Fashion

New Arrivals From HBX: Fear of God Essentials

Shop now.

Fear of God Introduces Essentials Summer 2026 Collection
Fashion

Fear of God Introduces Essentials Summer 2026 Collection

The upcoming delivery channels an effortless approach to transitional dressing through vintage-inspired collegiate aesthetics.

Fear of God Essentials Revives The California 1.0 in Fresh, Neutral Hues
Footwear

Fear of God Essentials Revives The California 1.0 in Fresh, Neutral Hues

Dropping alongside the new Los Feliz silhouette.


Fear of God Essentials and Eastpak Rework Archival Shell Bags for New Capsule Collab
Fashion

Fear of God Essentials and Eastpak Rework Archival Shell Bags for New Capsule Collab

Rendered in compact and large sizes, the crossbody styles bring a refined perspective to functional streetwear/

Drake - How Bout Now (nosleep Remix)
Music

Drake - How Bout Now (nosleep Remix)

Producer nosleep has been killing it with remixes this year, as his latest task was to take on one

Nike LeBron 12 "Dunk Force"
Footwear Fashion

Nike LeBron 12 "Dunk Force"

LeBron may not have invented the tomahawk, but in today’s game he is the dunk’s undisputed flag

Siya featuring Chris Brown, Problem - N*gga Like Me
Music

Siya featuring Chris Brown, Problem - N*gga Like Me

NY rapper Siya, aka the “Bed-Stuy Bully,” released a new record featuring Chris Brown and Problem

HYPEBEAST Road Trips Amsterdam: A Meat Lover's Feast at Castell

HYPEBEAST Road Trips Amsterdam: A Meat Lover's Feast at Castell

If there’s one thing typical of the Dutch diet, it’s extremely well-represented by proteins. Within

Footpatrol x ASICS 2014 Fall/Winter Gel Kayano
Footwear Fashion

Footpatrol x ASICS 2014 Fall/Winter Gel Kayano

Coming soon from Footpatrol is a collaborative take on ASICS’ Gel Kayano trainer. Seen here in

Porter x Medicom Toy Silver-Plated 400% Bearbrick
Design

Porter x Medicom Toy Silver-Plated 400% Bearbrick

Medicom Toy unveils its latest collaboration with accessories label Porter. The silver-plated


"Stomping Grounds" – What a Signature Shoe Means to John Wall
Footwear

"Stomping Grounds" – What a Signature Shoe Means to John Wall

The clothes don’t make the man, so do the titles make the player? What makes a great player,

Concepts x New Balance 997 "Rosé" Video
Footwear Fashion

Concepts x New Balance 997 "Rosé" Video

Following the unveiling of the collaborative effort earlier this week, Concepts and New Balance

HYPETRAK Playlist 050
Music

HYPETRAK Playlist 050

HYPETRAK has compiled a 26-track monster playlist in celebration of the 50th edition of its beloved

A Look Inside the Jordan Hangar in Los Angeles
Footwear Fashion

A Look Inside the Jordan Hangar in Los Angeles

Newly opened by Jordan Brand is the Jordan Hangar court in Playa Vista, Los Angeles. The futuristic

Eminem, Slaughterhouse & Yelawolf - SHADY CXVPHER (Trailer)
Music

Eminem, Slaughterhouse & Yelawolf - SHADY CXVPHER (Trailer)

The Shady cypher, which happened during the 2011 BET Hip-Hop Awards, is set to receive an

FEIT Arctic Hiker
Footwear Fashion

FEIT Arctic Hiker

New York-based FEIT has unveiled its new Arctic Hiker boots just in time for the colder months.

More ▾