honeyee.com: JohnUNDERCOVER 2013 Fall/Winter Editorial

From designer Jun Takahashi and his longstanding UNDERCOVER brand comes the debut collection to their diffusion line of wardrobe essentials JohnUNDERCOVER. Initially previewed back in late July, Japanese imprint honeyee.com enlists stylist Yuto Kaji, photographers Yoshiyuki Nagatomo and Masaki Sato, as well as model Nemanja Maksic to detail the inaugural range with a keen choice of lighting and a white backdrop to aid in clarity. As we mentioned last month, JohnUNDERCOVER takes a contemporary approach to menswear basics with choice materials, cropped silhouettes, and an array of subdued colors. Enjoy a full look at the editorial here and expect the full range to be available via the HYPEBEAST Store very soon.