LIFUL 2013 Spring/Summer Video Lookbook

Like the approaching seasonal change, Korea-based LIFUL has blossomed over the course of its brief seven-year history. The brand pushed itself further to produce a lighthearted video lookbook for Spring/Summer 2013. The lookbook sees the lives of several gentlemen intersect at the same wall, their personalities reflected both in their clothing and the mark they leave. Partially inspired by graffiti, part short vintage French cinema, the new LIFUL Spring/Summer 2013 lookbook does well to garner anticipation for the coming year. Look for more goods from the brand to release soon.