The Badoo Project New York Video

To celebrate the launch of Badoo, a brand new social network meant to allow users to meet new people, fashion photographers Danielle Levitt, Kenneth Capello, Brooke Nipar and Dan Mortensen captured 1,000 portraits of stylish New Yorkers for “The Badoo Project.” Taking place over the course of three days, the shoot’s top 24 portraits will be used on the network’s billboards, banners and media across the city at the end of April. Head on over to Badoo.com to learn more.