Essentials: Jamie Cormack of Herschel Supply Co.

Over the past few seasons, Herschel Supply Co. has evolved from providing a limited range of affordable travel essentials into a wide assortment of stylish bags of varying purposes and forms. Its Co-Founder, Jamie Cormack, who started the label with his brother Lyndon, is an Alberta, Canada native. While he has expressed excitement and gratitude regarding the company’s recent success, he notes that the journey has not been an easy one. Much of his time has been spent overseas working tirelessly on the label in both design and production respects, reflected in his choice of a passport as one of his essentials. For the future, Cormack’s intentions are relatively clear — both he and his brother intend to continue delivering timeless, quality and on-trend products while striving to expand their repertoire into a more diverse range of computer sleeves, wallets and more. So while Jamie’s essentials are of course filled with Herschel Supply Co. merchandise (including a style to be released in Spring 2013), also occupying his favorite things are a COMME des GARCONS leather pouch, where he keeps his cell phone charger and other electronic necessities. Also included are a pair of classic Clarks Wallabees, which Cormack describes as his “go-to pair of shoes.” Like so many men and women on the go today, Jamie’s day is fueled by coffee, his variety of choice being a vanilla latte via JJ Bean. For writing down day-to-day activities and recording new design or business ideas, he turns to a simple, well-made Monocle notebook. As for capturing these moments through images, a Leica D-Lux 5 does the trick. For more information about Herschel Supply Co. or to shop the range, visit the brand’s website here.