atmos x New Balance 996 "FACE OFF 3"

Japanese retailer atmos has teamed up with New Balance for the third in their “Face Off” series of

By
Footwear Fashion
173 Hypes 0 Comments

Japanese retailer atmos has teamed up with New Balance for the third in their “Face Off” series of collaborative shoes, this time reconsidering New Balance’s ever-popular CM996 model. For this rendition of the shoe, atmos took advantage of various materials that change colors when exposed to ultraviolet rays. The result is a variable palate of colors that force the wearer to observe the dual nature of things. Always conceptually strong, the shoe’s form is completed by custom-designed graphics on the tongue and insoles. This collaboration also includes a T-shirt and sweatshirt, all of which are available on atmos’ web store.

Read Full Article

What to Read Next

New Balance 996 Releases With "Light Gray" Uppers and Gum Bottoms
Footwear

New Balance 996 Releases With "Light Gray" Uppers and Gum Bottoms

This no frills variation is surely a staple to keep rotating all-year round.

Swiss Watchmaker Franck Muller Winds Up a Numerical New Balance 996 Collaboration
Footwear

Swiss Watchmaker Franck Muller Winds Up a Numerical New Balance 996 Collaboration

The two-shoe offering encourages you to “create your own time.”

First Look at atmos and Staple's New Balance X-Racer
Footwear

First Look at atmos and Staple's New Balance X-Racer

Spot the pigeon embroidery and complementing colorway.


Official Imagery of atmos x Staple x New Balance X-Racer "Crow & Pigeon"
Footwear

Official Imagery of atmos x Staple x New Balance X-Racer "Crow & Pigeon"

The special sneaker accompanies a limited edition apparel range.

Land Rover Defender Harris Tweed Edition by Kahn Design
Automotive

Land Rover Defender Harris Tweed Edition by Kahn Design

Kahn Design has once again reimagined an automobile – this time supplying Harris Tweed elements to

The National Covers 'Bob's Burgers' Thanksgiving Song
Music 

The National Covers 'Bob's Burgers' Thanksgiving Song

On this Sunday’s episode of Bob’s Burgers, Linda Belcher, the mom on the show, sings a song about

Drake's x Fred Perry Laurel Wreath 2012 Fall/Winter "Blank Canvas" Collection
Fashion

Drake's x Fred Perry Laurel Wreath 2012 Fall/Winter "Blank Canvas" Collection

The Fall/Winter 2012 “Black Canvas” collection sees two classic British brands joining forces to


HYPEBEAST Launches Chinese Edition

HYPEBEAST Launches Chinese Edition

HYPEBEAST today announces the official launch of its Chinese Edition platform. The creation of the

DISSECTED: DC Shoes Unilite Trainer
Footwear

DISSECTED: DC Shoes Unilite Trainer

With this year’s launch of its first athletic-inspired sneaker, the Unilite Trainer, action-sport

museum neu x Kazuki Kuraishi 2012 Joy Division Capsule Collection
Fashion

museum neu x Kazuki Kuraishi 2012 Joy Division Capsule Collection

When museum neu recently celebrated its fifth anniversary, it did so with a special capsule

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.