Nike SB: Zoom Paul Rodriguez 4 Video Campaign

Less than two weeks ago, the Zoom Paul Rodriguez 4 was officially unveiled as the 4th generation signature sneaker from Paul Rodriguez. A full-fledge video campaign comes to us in the form of a video and various interview segments with Paul Rodriguez. Images previously seen as part of initial launch are now pieced together as part of a commercial which includes a voiceover and appearance from New York’s own Nas. After the jump are some short videos featuring Paul Rodriguez on topics such as the shoe itself, P-rod’s thoughts on Nas, New York City skating and a segment involving Theotis Beasley’s thoughts on P-Rod. The shoes themselves will release Saturday, August 21st via Primitive.

Nike SB: Zoom Paul Rodriguez 4 Commercial

Paul Rodriguez discussing the Zoom Paul Rodriguez 4

Paul Rodriguez on Nas

Paul Rodriguez on New York City Skating

Theotis Beasley on Paul Rodriguez and the Zoom Paul Rodriguez 4