PUMA Fuseproject Packaging
Over the last 21 months, PUMA sought to re-evaluate and re-define the brand’s approach to
Over the last 21 months, PUMA sought to re-evaluate and re-define the brand’s approach to sustainability. With the help of Yves Béhar, the sporting brand was able to develop an all-time eco-friendly method of packaging which not only reduces materials but also shipping costs.
