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As Paul Rodriguez’s signature skate shoe hits its 3rd generation, Nike SB has put together this special commercial titled “Today Was a Good Day”. Set to debut during NBC’s national broadcast of the Maloof Money Cup this Sunday, the spot was inspired by the popular ’93 Hip-Hop track “It was a Good Day” and parrallels what P-rod feels an ideal LA day would play out… check the special cameo at the end. Another extended version will air on July 31st, 2009 at Nike.com/NikeSkateboarding/PaulRodriguezIII.