After Tokyo and New York, Nike Sportswear has opened a new lifestyle store in the Marais area in Paris. Located in a former bookstore, much of the original details of the three-storey building’s façade and interior have been retained. The interior has however been somewhat enhanced with graphics by French illustrators Antoine & Manuel who created designs for not only for murals, but also wallpaper and the store’s carpet.
As per all Nike Sportswear stores, the outlet carries Tier Zero apparel and footwear. The store also features an ID studio, allowing customers to designer their own Sneaker colourways of Nike models.