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HYPEBEANS
Offering exclusive drinks, treats, and merch.
Hypebeans transforms a coffee caravan with a new interpretation of Okokume’s exclusive “Aura” artwork.
Taking over the café space with an immersive installation and the launch of a two-piece capsule collection.
Also home to Japan’s first Hypebeans café.
The platform’s largest flagship location also houses Hypebeans café, event spaces and employee offices.
The capsule collection is available now on HBX.
The playful collection features a new version of his iconic character.
Through custom artwork and a pixel portrait event at our Seoul-based cafe.
Brands like Audemars Piguet, LV, Tiffany & Co., Gucci, and Hermès take it up a notch.
The latest expression of HYPEBEAST’s café concept.
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