Matthew M. Williams Unveils Givenchy "MMW" Fragrance

The designer’s first-ever scent.

Fashion
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Mathew M. Williams, the Creative Director at Givenchy, has unveiled his first fragrance titled “MMW.” Arriving as part of Givenchy Beauty‘s La collection Particulière, the fragrance is designed to be unisex and can be worn alone or paired with another perfume from the collection.

“I focused on two scents which I love, Palo Santo (sacred wood in Spanish) and Cedarwood,” Williams wrote in a post. “Layered with cardamom and citrus notes the combination creates a fresh elegant scent.” Additional hits include Haitian Vetiver, Indian Sandalwood and other floral and powdery notes to create an audacious modern composition. Givenchy MMW is made in France at the Givenchy Ateliers.

The MMW La Collection Particulière fragrance is now available on the Givenchy website for £200 GBP (approximately $240 USD).

In other news, RTFKT teases a new Web3 fragrance collaboration with Byredo.

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