adidas Running Teases Its New BOOST Technology
adidas Running has just released this teaser of its upcoming adidas BOOST technology. Proclaiming that “this will change running forever,” adidas’s newest cushioning technology is composed of thermoplastic beads that are fused together, forming the midsole of the shoe. Promising unrivaled energy return – Runner’s World found it topped 800 other tested shoes for energy return after impact – the shoe looks set to usher in a new era of performance running shoes. Check out the teaser to see the technology in action and stay tuned for further information.