Beautiful Losers x Nike Dunk High

by Eugene Kan, August 6, 2008

With the highly anticipated Beautiful Losers video and exhibition launching this Friday, August 8th (busy ass day around the world!), we’ve recently seen the addition of a further number of products to mark the event as Nike Sportswear participates among the sponsors of the project. The film itself features some of the low-fi art world’s most critically acclaimed artists such as Shepard Fairey, Barry McGee, Geoff McFetridge and Ed Templeton who represent just a small number of the overall artists features. The film goes in-depth into the common philosophy of these artists as they push creative boundaries under a distinct do-it-yourself aesthetic. In conjunction with the documentaries launch, Nike Sportswear is hosting a series of “Make Something” workshops which cover a wide range of subject matter from painting, photography, skateboard graphic design, toy design, film-making, tattoo art, footwear design and zine-making. These events will be run by Beautiful Losers artists ensuring a surreal experience for all the attendees. The subsequent creations will be displayed in an exhibition. Furthermore, Nike’s role in the event features a collection of Beautiful Loser Dunks which all feature movie shots utilizing Nike’s all new high-resolution digital printing technique. Half shoe, half art piece, the final result is something that fully captures the essence of the Beautiful Losers movement. Two sets of shoes will go on sale to benefit the Children’s Aid Society following their showcasing at the Nike exhibitions. Check the “Make Something” schedule for New York after the jump including additional imagery and the movie’s premiere dates across the world at BeautifulLosers.com.

Source: SuperTouch

Location: 255 Elizabeth Street, New York
August 8: Zine Making with Aaron Rose
August 9: Cinematography with Tobin Yelland
August 10: Character Design with Kaws
August 14: Animation with Todd James
August 16: Photography with Cheryl Dunn
August 17: Design with Eric Elms
August 18 Tattoos with Scott Campbell
August 21: Painting with Eric White
August 22: Sneaker Design with Jesse Leyva