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White Mountaineering

White Mountaineering

White Mountaineering is an outdoors-inspired streetwear label based in Tokyo, Japan founded by Yosuke Aizawa in Fall/Winter 2006.White Mountaineering is known for uniting the performance demands of the outdoors industry with the aesthetic needs of the fashion world, consistently featuring technical fabrics such as GORE-TEX, polar fleece and corduroy. The brand opened its flagship store in August 2009, and exhibited its first runway collection the following year. Opening a second store in the Shinjuku Isetan mall in 2012, White Mountaineering was invited as the Pitti Discovery Special Project at Pitti Uomo 83 with the 2013 Fall/Winter collection. From the success of the men’s line, Aizawa launched a women’s line in the beginning of 2014. In 2015, White Mountaineering presented a Fall/Winter runway collection in Paris.

White Mountaineering & adidas Originals Debut Their 2017 Spring/Summer Collection
White Mountaineering Crafts an Overdyed Barbour Jacket
STUDIOUS Teams up With White Mountaineering, N.HOOLYWOOD & More for All-Black Collection
White Mountaineering and fragment design Prep Winter With a Knitwear Capsule
White Mountaineering Has an Unexpected Footwear Collaboration on the Way
White Moutaineering Opens a Pop-Up at THE PARK · ING GINZA
The adidas Originals Tubular Nova Gets a White Mountaineering Makeover
Union Store Tokyo Set to Open Its Doors With Tsuyoshi Noguchi x SOPHNET. Collaboration
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