Launching this week, the SoCal label’s Spring 2025 line continues the label’s “casual but versatile approach to dressing.”
For warm weather filled with adaptable neutrals.
Showcasing an expressive mixture of bold stripes, traditional checks and hand drawn fashion illustrations.
For Fall/Winter 2025, Yusuke Takahashi reflected on the mathematical equations that inspired him as a young student.
Presented by
off white
Inspired by the ancient frescos seen across Italy.
Including a rework of the brand’s classic Telemark Jacket.
Featuring a broader range of womenswear.
The brand’s high-end sublabel took punk rock for the luxury spin.
Presented by
GU
Other key pieces shine in military and workwear-inspired looks.
How the world’s most advanced humanoid helped illuminate the industry’s conversations of past and present.
Designed by Slam Jam for the British sportswear label, the knightly design appears in the center of Umbro’s SS25 campaign, but it’s still unclear if the fan-favorite piece will actually become shoppable this week.
Including a selection of key whimsical fairy graphics to highlight bomber jackets, jerseys and more.
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