Artisans de Genève Turns Eliud Kipchoge’s Rolex Daytona Into “Feather”
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Rolex is a privately owned Swiss watch manufacturer that is based in Geneva, Switzerland; founded by Hans Wilsdorf, in 1905. It is revered as one of the top watchmakers in the world for its luxury quality, designs and precision in its craft. Rolex watches are often timeless in design and are often considered as symbols of prestige and luxury.
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The custom project combines a transparent dial, sapphire bezel insert and extensively reworked Calibre 4130.
The historic sale marks the largest single charity consignment in watchmaking history, benefiting Roger Federer and Leonardo DiCaprio’s foundations.
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From Drake’s “Ice Gradient” Daytona tp Jay-Z’s sapphire RM056, Kevin Hart’s hand-engraved Patek Philippe and more.
But the event asks: what kind of car enthusiast are you?
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The London-based artist brings together heavyweights like Gunna, Mario Balotelli, and Verdy for a series of custom timepieces.
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