Rolex

Rolex

Rolex is a privately owned Swiss watch manufacturer that is based in Geneva, Switzerland; founded by Hans Wilsdorf, in 1905. It is revered as one of the top watchmakers in the world for its luxury quality, designs and precision in its craft. Rolex watches are often timeless in design and are often considered as symbols of prestige and luxury.

Founded 1905
Industries Accessories
Headquarter Geneva, Switzerland
Website rolex.com
This '90s-Era Rolex Submariner Can Be Yours for $10,900 USD
Fashion

This '90s-Era Rolex Submariner Can Be Yours for $10,900 USD

Sporting a blue face and matching rotatable bezel.

A Rare 18K Gold Rolex "Paul Newman" Daytona Just Hit the Market
Fashion

A Rare 18K Gold Rolex "Paul Newman" Daytona Just Hit the Market

One of five examples to ever hit the market.

Vintage Rolex Submariner Sells for Over $1 Million USD
Design

Vintage Rolex Submariner Sells for Over $1 Million USD

Snapped up at Christie’s New York auction.

Steve McQueen's 1964 Rolex Submariner 5513 Goes Up for Auction
Fashion

Steve McQueen's 1964 Rolex Submariner 5513 Goes Up for Auction

A chance to own the single “most important” watch associated with Steve McQueen.

The Jaw-Dropping Rolex "Rainbow" Daytona Returns in Everose
Fashion

The Jaw-Dropping Rolex "Rainbow" Daytona Returns in Everose

Arguably the most collectible Rolex yet.

Rolex Unveils Everose Rose Gold GMT-Master II Watch
Fashion

Rolex Unveils Everose Rose Gold GMT-Master II Watch

Announced at Baselworld.

Rolex Adorns the GMT-Master II "Pepsi" in Stainless Steel
Fashion

Rolex Adorns the GMT-Master II "Pepsi" in Stainless Steel

A bold black, red and blue colorway.

Spike Lee Breaks Down His "Cool Hand Brooklyn" Rolex Daytona
Fashion

Spike Lee Breaks Down His "Cool Hand Brooklyn" Rolex Daytona

He wanted to deliver “his own flavor” and pay respect.

The Only Vintage White Gold Rolex Daytona Is up for Auction
Fashion

The Only Vintage White Gold Rolex Daytona Is up for Auction

Worth more than $3 million USD.

Apple Watch Outsold Entire Swiss Watch Industry in Q4
Tech

Apple Watch Outsold Entire Swiss Watch Industry in Q4

Topping the charts for biggest watchmaker in the world.
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2013

Rolex enters into a long-term partnership with Formula 1® Racing as Official Timekeeper and Official Timepiece

2005

Rolex develops and patents the Cerachrom bezel

1953

Oyster Perpetual Explorer, launches in 1953 to celebrate the victorious ascent of Everest, immediately acquires iconic status
Rolex launches the “Oyster Perpetual Explorer,”

1945

Rolex debuts the “Datejust” model, the first self-winding wrist chronometer that displays the date on the dial and straps to a Jubilee bracelet

1935

September - Sir Malcolm Campbell, the “king of speed,” set the land speed record of over 300 mph (approximately 485 km/h) at Bonneville Salt Flats, Utah, U.S.A., while wearing a Rolex watch

1933

Rolex “Oyster” watches were worn by crew members during the first flying expedition over Mount Everest

1931

Rolex invents and patents the world’s first Perpetual rotor self-winding mechanism

1927

Young English swimmer Mercedes Gleitze swam 10 hours across the English Channel wearing the Rolex “Oyster,” proving the watch’s waterproof properties. The event was published on the full front page of the Daily Mail, and also marks the birth of the Testimonee concept

1926

Rolex creates the “Oyster,” the first waterproof wristwatch, and the dustproof wristwatch

1920

Montres Rolex S.A. registers as a company in Geneva

1919

Rolex relocates to Geneva, Switzerland, due to the city being known for its watchmaking craft

1914

Rolex receives the Class “A” Precision Certificate by Kew Observatory of Great Britain. At the time this distinction was only reserved for marine chronometers. Rolex wristwatches have since been kept to this standard

1910

Rolex receives the Swiss Certificate of Chronometric Precision by the Official Watch Rating Centre in Bienne for becoming the first in the world to invent a wristwatch with chronometric precision

1908

Hans Wilsdorf comes up with the name “Rolex”

1905

Founded by Hans Wilsdorf