PUMA

PUMA Top 100

German Sportswear Company

Profile

Industries
Founded 1924
Headquarters Herzogenaurach, Germany

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Description

PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections

PUMA Trinomic Trail Lo & Mid
Footwear Fashion

PUMA Trinomic Trail Lo & Mid

PUMA’s Trinomic running technology has made its way onto the Trinomic Trail Lo and Mid for this

PUMA and ASOS Black Visit the Favelas and Graffiti Artists of Brazil in 'Os Pixadores'
Fashion

PUMA and ASOS Black Visit the Favelas and Graffiti Artists of Brazil in 'Os Pixadores'

“The only way to push forward is to risk something important.” After catching a glimpse of the


PUMA Japan 2012 Fall/Winter Takumi Collection Part III
Footwear Fashion Tech & Gadgets

PUMA Japan 2012 Fall/Winter Takumi Collection Part III

PUMA Japan’s exclusive Takumi line of high-end executions continues on with part 3 of the range.

PUMA by Alexander McQueen Montapon Luxe Boot
Footwear Fashion

PUMA by Alexander McQueen Montapon Luxe Boot

The union between PUMA and the Alexander McQueen brand results in a stylish and utilitarian boot

PUMA by Hussein Chalayan 2012 Fall/Winter Urban Swift
Footwear Fashion

PUMA by Hussein Chalayan 2012 Fall/Winter Urban Swift

“Inertia,” Hussein Chalayan’s previous Spring/Summer 2009 collection, provided the reference point

PUMA The Bharrington Mid "Camo"
Footwear Fashion

PUMA The Bharrington Mid "Camo"

Initially introduced as The Beast Camo Mid back in June, PUMA presents its latest colorway to the

PUMA by MIHARAYASUHIRO 2012 Fall/Winter MY-57 Mid Snake
Footwear Fashion

PUMA by MIHARAYASUHIRO 2012 Fall/Winter MY-57 Mid Snake

Seamlessly blending two sneaker models into one, PUMA by MIHARAYASUHIRO presents the MY-57 Mid

ASOS Black x PUMA "Os Pixadores" Trailer
Fashion

ASOS Black x PUMA "Os Pixadores" Trailer

ASOS Black and Puma have teamed up for a short film titled “Os Pixadores.” All signs seem to

PUMA Blaze LTWT
Footwear Fashion

PUMA Blaze LTWT

Created as a revamped version of its original ‘91 Blaze of Glory sneaker, PUMA introduces a new

PUMA by MIHARAYASUHIRO 2012 Fall/Winter Lookbook
Fashion

PUMA by MIHARAYASUHIRO 2012 Fall/Winter Lookbook

Cycling has experienced something of a revival in recent years. The benefits are self-evident –

PUMA by Hussein Chalayan 2012 Fall/Winter Lookbook
Fashion

PUMA by Hussein Chalayan 2012 Fall/Winter Lookbook

Hussein Chalayan’s collections always seem to transcend the runway and exist somewhere outside the

The Job of a Sneaker Designer: PUMA's Jon Tang Discusses the Ins and Outs
Footwear Fashion

The Job of a Sneaker Designer: PUMA's Jon Tang Discusses the Ins and Outs

For an increasingly large contingency of sneakerheads, finding a creative position within the

 

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