Here’s How Drake’s Producer Noah “40” Shebib Makes Hits
October's Very Own Top 100
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October’s Very Own (OVO) is a record label founded by rapper Drake, producer Noah “40” Shebib, and Oliver El-Khatib, in 2012. The label consists of recording artists such as Drake, PartyNextDoor, Majid Jordan, and IloveMakonnen along with producers 40, Boi-1da, T-Minus, and Mike Zombie. The label has also produced its own line of clothing which include items such as t-shirts, sweaters, winter jackets, and accessories which are sold through the label’s online store.
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An immersive look inside the star producer’s creative processes.
In addition to what else we can expect from some of OVO’s other artists.
It looks like OVO Sound can add another talented R&B act to their roster.
The finishing touches to Drizzy’s London takeover.
Another stellar addition to this year’s Air Jordan 12 lineup.
As previewed by Drake during NBA All-Star Weekend.
“Look at the smile on me, look at the owl on me.”
