ASICS

ASICS Top 10

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Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

Hanon x ASICS GEL-Lyte III "Solstice"
Footwear

Hanon x ASICS GEL-Lyte III "Solstice"

Taking inspiration from the longest and shortest days of the year.

Lone Karaoke Sessions Are OK in This Extra Butter x ASICS "Karaoke" GEL-Lyte V Teaser
Footwear

Lone Karaoke Sessions Are OK in This Extra Butter x ASICS "Karaoke" GEL-Lyte V Teaser

All that’s missing is that iconic pink wig.


monkey time x ASICS GEL-Lyte V "Sand Layer" Video
Footwear

monkey time x ASICS GEL-Lyte V "Sand Layer" Video

Another look at monkey time’s sandy ASICS collab.

Saint Alfred x ASICS GEL-Lyte V
Footwear

Saint Alfred x ASICS GEL-Lyte V

The Chicago boutique teams up with ASICS for the second time.

monkey time x ASICS GEL-Lyte V "Sand Layer"
Footwear

monkey time x ASICS GEL-Lyte V "Sand Layer"

Could these be the cleanest GEL-Lyte Vs of 2015?

ASICS Launches New Futuristic Footwear Technology: Meta Run
Footwear

ASICS Launches New Futuristic Footwear Technology: Meta Run

5 new technologies constructed with no cost or time constraints. No limitations.

ASICS GEL-Respector Black/Dark Grey
Footwear

ASICS GEL-Respector Black/Dark Grey

Black, grey and gold.

ASICS GEL-Lyte III "Sand"
Footwear

ASICS GEL-Lyte III "Sand"

Shades of brown throughout.

#hypebeastkids: Concepts x ASICS "Mix & Match" Pack
Footwear

#hypebeastkids: Concepts x ASICS "Mix & Match" Pack

Because kids don’t care about color coordination.

SBTG x Kicks Lab x ASICS Tiger GEL-Lyte V "Phys-Ed"
Footwear

SBTG x Kicks Lab x ASICS Tiger GEL-Lyte V "Phys-Ed"

The sneaker customizer gets his own signature ASICS.

ASICS GEL-Respector White/Black
Footwear

ASICS GEL-Respector White/Black

A vibrant touch to the resurrected runner.

ASICS GEL-Respector Black/Atomic Blue
Footwear

ASICS GEL-Respector Black/Atomic Blue

Black and blue.

 

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