ASICS Japan’s Diffusion Line JYUNI Teases New Activewear Collection
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ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
2014
ASICS continue to expand globally by building new flagship stores in Europe, Australia, and Japan
2007
Mr Kihachiro Onitsuka passed away but his legacy lives on ASICS - "if you fall, keep going until you succeed."
1999
50 years since the funding of Onitsuka Tiger
1977
Onitsuka Tiger merged with GTO and JELENK to form ASICS Corporation
1964
Tokyo Olympics is the first held in Asia. Japanese Volleyball team won gold wearing ASCIS
1956
ASICS sponsored the Japanese Olympic team
1949
Kihachiro Onitsuka founded the forerunner of ASICS, Onitsuka Company, in Kobe, Japan
Fieg took to Instagram to debut an image of the shoe.
Presented by
ASICS
Inspired by Samurai warriors.
Add some shine to your rotation.
Featuring Stone Island, 1017 ALYX 9SM, Prada, Off-White™, Moncler, uniform experiment and many more.
A bold mix of contrasting textiles.
New takes on the GEL-KAYANO 26, GEL-KAYANO 5 OG and GEL-NIMBUS 21.
Another collaborative set of archive-inspired sneakers.
Collaborative drops from Joshua Vides x Converse, Vivienne Westwood x ASICS & more also releasing.
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