G-DRAGON Unveils the PEACEMINUSONE x Nike Cryoshot for the 2026 World Cup
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American Sportswear Company
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Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.
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Moving from heavy techwear to tonal “Alabaster” staples, Drake’s latest NOCTA drop redefines high-summer utility for the modern creative.
Ishod Wair’s signature skate silhouette gets a moody, tonal update built for both high-level performance and everyday wear.
Building on their innovative partnership, the new ‘Black/Black’ slip-on features refined geometry and an iterative design approach that mimics software updates.
A custom tribute to American motorsport history gifted exclusively to team ownership.
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The gridiron classic is upgraded with a stealthy, premium material overhaul.
Both models are set to release this May.
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