The Best Lunar New Year-Themed Sneakers
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
Another take on the OG “Cement” series of colorways.
An early rumor indicates that the brand has assembled a new “Burgundy Crush” colorway, pictured here via mock-up.
Joining the latest project between Feng Chen Wang and Converse, a new season of Teddy Santis’ New Balance MADE in USA line and much more.
Remixing the classic “Black Cement” colorway.
Arriving ahead of the summer Olympics in Paris.
Indicating that it may be a part of Jordan Brand’s collection for the 2024 Summer Olympics.
Revisiting the original “Military Blue” colorway for 2024.
Coming alongside a new Nike ACG Air Exploraid, New Balance Made in USA collection and more.
