Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The Blue Suede Air Jordan 5 Lands This September
Footwear

The Blue Suede Air Jordan 5 Lands This September

A nod to the original blue Jordan Flight Suit.

Air Jordan 5 Is Set to Take off With a Premium Flight Jacket-Inspired Design
Footwear

Air Jordan 5 Is Set to Take off With a Premium Flight Jacket-Inspired Design

Complete with an all-black look.


The Air Jordan 31 Low Gets Outfitted in All-Black and Metallic Gold
Footwear

The Air Jordan 31 Low Gets Outfitted in All-Black and Metallic Gold

Polished gold lace tips and heel bumpers.

Jordan Brand Celebrates the Chicago Bulls With New Jordan Trainer 2 Flyknits
Footwear

Jordan Brand Celebrates the Chicago Bulls With New Jordan Trainer 2 Flyknits

Are you picking up a pair?

Jordan Brand Is Bringing Back the Alpha Trunner
Footwear

Jordan Brand Is Bringing Back the Alpha Trunner

Another Trunner model makes a comeback.

PSNY x Air Jordan 12 Nike SNKRS Stash New York Locations Revealed
Footwear

PSNY x Air Jordan 12 Nike SNKRS Stash New York Locations Revealed

Keep your eyes and ears peeled.

Michael Jordan's Nostalgic UNC Shorts Return Alongside the Jordan x Converse Pack
Fashion

Michael Jordan's Nostalgic UNC Shorts Return Alongside the Jordan x Converse Pack

Can’t forget MJ’s lucky shorts.

Here's How to Get Your Hands on the PSNY x Air Jordan 12 Collection
Footwear

Here's How to Get Your Hands on the PSNY x Air Jordan 12 Collection

Keep your eyes on the Nike SNKRS app.

Air Jordan 2 "Decon" Thunder Blue Release Date Surfaces
Footwear

Air Jordan 2 "Decon" Thunder Blue Release Date Surfaces

Broke down and brand new.

Jordan Brand Celebrates Russell Westbrook's MVP Win With the Air Jordan XXX1 "RW"
Footwear

Jordan Brand Celebrates Russell Westbrook's MVP Win With the Air Jordan XXX1 "RW"

To honor his unforgettable season.

Jordan Brand Asks "Is Kawhi Leonard Better on Defense or Offense?" in New Promo Video
Sports

Jordan Brand Asks "Is Kawhi Leonard Better on Defense or Offense?" in New Promo Video

Could Kawhi get buckets on Kawhi?

Jordan Brand Releases a Chicago Bulls-Inspired Air Jordan 31 Low "Away"
Footwear

Jordan Brand Releases a Chicago Bulls-Inspired Air Jordan 31 Low "Away"

Away team color.

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