Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

A Better Look at the Air Jordan 1 “Six Rings”
Footwear

A Better Look at the Air Jordan 1 “Six Rings”

Representing his six championships.

Russell Westbrook Commemorates His Brother With New Jordan Why Not Zer0.1 "Masters"
Footwear

Russell Westbrook Commemorates His Brother With New Jordan Why Not Zer0.1 "Masters"

Celebrating young Raynard’s accomplishment.


A First Look at the Air Jordan 1 "Best Hand in the Game" Collection
Footwear

A First Look at the Air Jordan 1 "Best Hand in the Game" Collection

Honoring MJ’s decorated career.

P.J. Tucker Wore the Travis Scott x Air Jordan 4 "Cactus Jack" on Court Last Night
Footwear

P.J. Tucker Wore the Travis Scott x Air Jordan 4 "Cactus Jack" on Court Last Night

Giving us a closer look at the shoe.

Watch a Virgil Abloh x Air Jordan 1 Get Dissected in This Video
Footwear

Watch a Virgil Abloh x Air Jordan 1 Get Dissected in This Video

“CUT HERE.”

Take an Official Look at Air Jordan 1 "Homage to Home"
Footwear

Take an Official Look at Air Jordan 1 "Homage to Home"

Mark your calendars.

You Can Now Raffle for the Extremely Limited First Issue Air Jordan 1 "Homage to Home"
Footwear

You Can Now Raffle for the Extremely Limited First Issue Air Jordan 1 "Homage to Home"

Very rare.

Take a First Look at the Air Jordan 4 "Raptors"
Footwear

Take a First Look at the Air Jordan 4 "Raptors"

A must-have for Toronto basketball fans.

Watch Out for Sporty Classics & Comfy Runners in This Week's Footwear Releases
Footwear

Watch Out for Sporty Classics & Comfy Runners in This Week's Footwear Releases

Includes a Nike SB, an Alexander Wang collab and more.

A Closer Look at the Air Jordan Flyknit Elevation 23
Footwear

A Closer Look at the Air Jordan Flyknit Elevation 23

Coming in a clean all-black colorway.

Jordan Brand Gives the Air Jordan 1 A "Clay Green" Makeover
Footwear

Jordan Brand Gives the Air Jordan 1 A "Clay Green" Makeover

Another “Black Toe” release.

Derek Jeter's "RE2PECT" Air Jordan 11 Low Gets a Release Date
Footwear

Derek Jeter's "RE2PECT" Air Jordan 11 Low Gets a Release Date

New York Yankees-inspired.

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