Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The Air Jordan 9 "Dream It, Do It" Revives '90s Nike Graphics
Footwear

The Air Jordan 9 "Dream It, Do It" Revives '90s Nike Graphics

A small dose of some ’90s flavor.

Find the Air Jordan 1 Retro High OG "Neutral Grey" on StockX
Footwear

Find the Air Jordan 1 Retro High OG "Neutral Grey" on StockX

Presented by StockX
Pairing muted tones with pops of color.


The 10 Best Sneakers From Paris Fashion Week's FW19 Runways
Footwear

The 10 Best Sneakers From Paris Fashion Week's FW19 Runways

Footwear collabs from sacai, OAMC, UNDERCOVER and more.

Official Look at the Air Jordan 1 Retro High OG "Neutral Grey"
Footwear

Official Look at the Air Jordan 1 Retro High OG "Neutral Grey"

Suede meets leather on the AJ1.

Social Status Is Linking With Jordan Brand to Celebrate All-Star Weekend
Footwear

Social Status Is Linking With Jordan Brand to Celebrate All-Star Weekend

Releasing a pony hair Air Jordan 6.

Pharrell, LeBron & Paul George Kicks Make Their Way to This Week's Footwear Drops
Footwear

Pharrell, LeBron & Paul George Kicks Make Their Way to This Week's Footwear Drops

The basketball sneaker heavy week also features Jordan and Kobe.

Air Jordan 33 Shines in "Metallic Silver" for All-Star Weekend
Footwear

Air Jordan 33 Shines in "Metallic Silver" for All-Star Weekend

Jumpman gets futuristic.

The Air Jordan 6 "Black/Infrared" Will Release During All-Star Weekend
Footwear

The Air Jordan 6 "Black/Infrared" Will Release During All-Star Weekend

With “Nike Air” branding this time around.

The Air Jordan 1 Retro High OG "Turbo Green" Has a Release Date
Footwear

The Air Jordan 1 Retro High OG "Turbo Green" Has a Release Date

Coinciding with ASW.

Here's an On-Foot Look at Travis Scott's Air Jordan 1 "Cactus Jack"
Footwear

Here's an On-Foot Look at Travis Scott's Air Jordan 1 "Cactus Jack"

That brown nubuck looks good.

Nike Reveals This Year's "BHM" Collection
Footwear

Nike Reveals This Year's "BHM" Collection

One of the Swoosh’s largest “BHM” offerings yet.

New Nike Fear of God & Off-White™ Kicks Make it to This Week's Footwear Drops
Footwear

New Nike Fear of God & Off-White™ Kicks Make it to This Week's Footwear Drops

Steph Curry and Kyrie Irving signature kicks also make the roster.

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