Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Jordan Air Cadence Receives Creamy "Pale Ivory" Makeover
Footwear

Jordan Air Cadence Receives Creamy "Pale Ivory" Makeover

Modern tech with a classic twist.

Jumpman's MLB Family Comes Together on Jordan Max 200 PE and Is Gifted Exclusive AJ5s
Footwear

Jumpman's MLB Family Comes Together on Jordan Max 200 PE and Is Gifted Exclusive AJ5s

Take a closer look at the super rare pairs.


Air Jordan 16 and Converse Chuck 70 Hi "Why Not?" Pack Salutes Russell Westbrook
Footwear

Air Jordan 16 and Converse Chuck 70 Hi "Why Not?" Pack Salutes Russell Westbrook

Acknowledging his pugnacious play and fearless style with bold graphic and material arrangements.

The Air Jordan 4 "Fire Red" Receives a Black Friday Release Date
Footwear

The Air Jordan 4 "Fire Red" Receives a Black Friday Release Date

Finally featuring “Nike Air” at the heel

fragment design's Jordan Brand Collection Receives Official Prices (UPDATE)
Fashion

fragment design's Jordan Brand Collection Receives Official Prices (UPDATE)

Nike has announced how much the apparel will cost.

On-Foot Look at the Off-White™ x Air Jordan 5 "Sail"
Footwear

On-Foot Look at the Off-White™ x Air Jordan 5 "Sail"

See what what Virgil Abloh’s latest see-through sneaker looks like in action.

The Devil Wears Prada (x adidas Superstars) in This Week's Best Footwear Drops
Footwear

The Devil Wears Prada (x adidas Superstars) in This Week's Best Footwear Drops

Alongside two versions of the adidas YEEZY BOOST 380 “Pepper,” the Nike Dunk “Community Garden” and more.

"Grape Ice" Dominates Nike Golf's Expansive "Wing It" Pack
Footwear

"Grape Ice" Dominates Nike Golf's Expansive "Wing It" Pack

To mark this year’s US Open at the Winged Foot Golf Club in New York.

Air Jordan 14 Receives "Hyper Royal" Treatment After 22 Years of Production
Footwear

Air Jordan 14 Receives "Hyper Royal" Treatment After 22 Years of Production

Coming in sizes for all the family.

The Air Jordan 4 "Green Laser" Is a Limited-to-68 Friends & Family Rarity
Footwear

The Air Jordan 4 "Green Laser" Is a Limited-to-68 Friends & Family Rarity

Take a look at its intricately detailed upper here.

Take an Official Look at the fragment design x Air Jordan 35
Footwear

Take an Official Look at the fragment design x Air Jordan 35

Part of Hiroshi Fujiwara’s collaboration with the Nike Basketball division.

Bloody Osiris Reveals Unreleased Travis Scott x Air Jordan 6
Footwear

Bloody Osiris Reveals Unreleased Travis Scott x Air Jordan 6

A lighter take on La Flame’s collaborative sneaker.

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