The Air Jordan 1 Low Receives a “Shadow”-Styled Makeover
Jordan Brand Top 10
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The colorway may be simple, but the special details are plentiful.
Dropping alongside the Nike Dunk High “Game Royal”, Palace’s Vans Authentic capsule and more.
Doubling up on the “Lightning” releases this year.
Paying homage to MJ’s alma mater.
Accompanied by a matching shoebox.
The digital content creator and SoleSavy’s Director of Women’s Strategy speaks on her lifelong love of Air Jordans, how footwear companies should drive more conversation around women and more.
Sci-fi-inspired anime graphics are housed inside its translucent outsoles.
Cloudy with a chance of icy soles.
Coming in “White/Red” and “Black/Blue” colorways.
Omega Psi Phi, the first fraternal organization founded at a historically black university.
The dashing duo will help Jordan Brand kick July off in style.
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