Early Look at the Air Jordan 1 Retro High OG “Bordeaux”
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
Overlays are dyed in the shoe’s titular tone and come neighbored by metallic silver Swooshes.
Bembury’s latest is accompanied by the Air Jordan 1 Low “Neutral Grey,” the Extra Butter x adidas ‘Happy Gilmore’ 25th anniversary collection and more.
A classic colorway featuring original details from the 80’s.
Previously dubbed the “White Oreo” colorway.
Inspired by the classic Air Jordan 7 “Cardinal.”
Mark your calendars.
Eight more WNBA athletes have signed on to rep the brand.
Namely the Levi’s x Air Jordan 1 “23/501” denim pack.
Drawing from a classic Nike Basketball style.
Featuring “crumbling” midsoles, Michael Jordan’s signature and other artfully-aged details.
Marking the powerhouse collaboration.
Centered around an OG “White/Varsity Red” colorway.
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