Official Images of the Air Jordan 1 High OG “White Cement”
Jordan Brand Top 10
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The return of Jordan Brand’s iconic elephant print.
Better than the Air Force 1s?
Damon plays Sonny Vaccaro, the Nike marketing executive who signed Michael Jordan, while Affleck co-stars as Phil Knight.
MJ’s latest square-toed silhouette is revealed in a new bold palette.
Featuring Palace, HUMAN MADE, ASSC, Stüssy, FoG, and more.
Featuring suede detailing and a special box.
Appearing in a collaborative shoe box.
Stüssy’s next set of Nike Air Max Penny 2s, the Air Jordan 4 “Craft” and more are also on deck.
Arriving later this month.
