Bad Bunny Hid His Next Two adidas Silhouettes Inside the BENITO ANTONIO x Zara Campaign
Two unannounced Three Stripes silhouettes hiding in plain sight.
Summary
- Within the campaign imagery for Bad Bunny’s 150-piece BENITO ANTONIO x Zara collection, models can be spotted wearing two unreleased Bad Bunny x adidas silhouettes: the Stone Slide and the Heritage High
- The Stone Slide is a naturalistic take on adilette construction that marks Bad Bunny’s first move into a more casual footwear lane; the Heritage High is a boxing-inspired silhouette with a slimmer sole and taller profile than the BadBo 1.0, described as more fashion-forward
- Neither silhouette has been officially announced by adidas, but both have been circulating in preview form — the Stone Slide was first shown in Puerto Rico last summer
Bad Bunny dropped the BENITO ANTONIO x Zara collection on May 21 — 150 pieces, photographed by STILLZ in Puerto Rico, creative directed by Janthony Oliveras — and buried inside the campaign lookbook were two unreleased adidas silhouettes that nobody was supposed to notice yet. They noticed.
The first is the Stone Slide, an adilette-adjacent silhouette that puts a naturalistic spin on the classic adidas construction. First previewed quietly in Puerto Rico last summer, it has been in the ether long enough for sneaker observers to recognise it on sight, but it has never received an official announcement from adidas. Its appearance in the BENITO ANTONIO campaign confirms it is close — and signals a meaningful shift in Bad Bunny’s footwear strategy. His adidas work to date has operated in the high-energy, sell-out-in-seconds tier of the market, from the Campus and Forum collabs through to the BadBo 1.0, which debuted at his Super Bowl LX halftime performance earlier this year and cleared stock almost immediately. The Stone Slide is a different register entirely: casual, wearable, accessible.
Meanwhile, the Heritage High is less documented and more intriguing for it. The silhouette draws a clear throughline to the colorway of the “Rise” BadBo 1.0, but takes the design in a taller, slimmer direction — boxing-inspired construction, adidas Japan-adjacent in its aesthetic sensibility, and positioned as a more fashion-forward proposition than anything Bad Bunny has released under the Three Stripes so far. Details remain limited, which given how tightly the Stone Slide’s details have been managed, suggests adidas is controlling the cadence of these reveals deliberately.
Stay tuned for more info.
