Wrist Check: Tom Brady Flexes $653,000 USD Patek Philippe Aquanaut Luce "Rainbow" Haute Joaillerie Watch

Worn during his broadcast of the NFC Championship Game between the Seahawks and the Rams.

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Summary

  • Tom Brady wore a $653,000 USD Patek Philippe Aquanaut Luce with a sapphire gradient bezel to the NFC Championship Game, reinforcing his status as a premier watch collector

  • His personal collection recently fetched $4.6 million at a dedicated Sotheby’s auction, highlighted by million-dollar Rolexes and bespoke Audemars Piguet tourbillons

  • Reflecting a commitment to legacy, Brady recently gifted his son a $3 million diamond Jacob & Co. timepiece, cementing the family’s place in the upper echelons of luxury horology

Tom Brady has always been a master of timing, and during this past Sunday’s NFC Championship Game between the Seattle Seahawks and the Los Angeles Rams, he proved the adage extends far beyond the pocket. As he took to the broadcast booth for Fox, the 48-year-old legend donned a timepiece that effectively silenced the room: a Patek Philippe Aquanaut Luce “Rainbow” Haute Joaillerie. Valued at approximately $653,000 USD, the white gold masterpiece features a mesmerizing checkerboard pavé diamond dial and a bezel saturated with a gradient of multicolored sapphires and diamonds.

This latest “wrist flex” is merely the tip of the iceberg for a man whose horological pedigree is as decorated as his NFL career. Brady’s obsession with high-tier collecting recently made global headlines when he partnered with Sotheby’s for “The GOAT Collection” auction. The historic sale saw 24 of his personal timepieces—including a one-of-one custom Audemars Piguet Royal Oak and a rare Rolex “John Player Special” Daytona—fetch a staggering $4.6 million, proving his eye for investment is just as sharp as his deep ball.

For Brady, these watches are more than just status symbols; they are generational heirlooms. He recently made waves by gifting his son, Benjamin, a diamond-encrusted Jacob & Co. Billionaire Mini Ashoka worth an estimated $3 million USD during Super Bowl weekend. Whether he’s auctioning off millions in vintage grails or passing down “iced out” treasures to the next generation, Brady continues to redefine what it means to be a global statesman of style and substance.

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