Brooks Brothers and New Era Bridge American Sport and Ivy League in Limited Edition Headwear Collection
The iconic American outfitter brings its heritage aesthetic to New Era’s classic 9TWENTY and 59FIFTY silhouettes.
Summary
- Brooks Brothers has announced a new collaborative headwear collection with legendary sports and lifestyle brand New Era
- The capsule features the curved-visor 9TWENTY adjustable cap and the structured 59FIFTY fitted model reimagined with classic prep details
- The 9TWENTY model will be available in eight distinct colorways while the premium 59FIFTY version launches in two exclusive color options
Brooks Brothers and New Era are joining forces to release a limited-edition headwear collection that bridges the gap between American sport and Ivy League style. Launching in early February, the collaboration sees Brooks Brothers’ classic sartorial DNA applied to New Era’s most recognizable silhouettes, offering a sophisticated take on the traditional baseball cap.
The centerpiece of the collaboration is the 9TWENTY baseball cap, a relaxed, adjustable model known for its curved visor and “dad hat” profile. This iteration will debut in eight versatile colorways, designed to complement the brand’s signature navy blazers and oxford cloth button-downs. For those seeking a more structured aesthetic, the collection also includes the 59FIFTY fitted cap. This flagship New Era model arrives in two classic colorways and is offered in nine specific sizes to ensure a tailored fit.
Both models incorporate Brooks Brothers’ iconic branding and American classic elements, elevating the casual headwear staples into refined accessories. While the 9TWENTY will see a wide release across national storefronts and outlets, the 59FIFTY is positioned as a more exclusive offering, limited to the Omotesando flagship and the official online store. This partnership marks a strategic move for Brooks Brothers as it continues to integrate contemporary streetwear influences into its storied 200-year history.
Check out the collab above. The Brooks Brothers x New Era collection is set to drop on February 4 via Brooks Brothers locations and the brand’s official webstore.
