Kith Champions Its Hometown With New York Yankees Collab
Actor Jason Alexander fronts the campaign.
Summary
- Kith and the New York Yankees have a new collaboration dedicated to the team’s World Series victories
- The extensive drop includes apparel and accessories, along with collaborations with Victus, Rawlings, and Clarks Originals
- The campaign for the collection stars actor Jason Alexander, and the collection releases on September 26
Kith is continuing its celebrated partnership with its hometown team, the New York Yankees, in a collaborative collection dedicated to the team’s storied World Series Championships. This expansive new drop, which includes apparel, equipment, and accessories, launches with a campaign fronted by iconic actor Jason Alexander.
The collection is a masterclass in collaboration, with Kith teaming up with a variety of brands to create a complete Yankees universe. A special, crystal-encrusted collectible bat from Victus, featuring nearly 9,000 Montana Blue and Clear stones, was released as a precursor to the main drop. Other collaborations include two exclusive “Heart of the Hide” mitts from Rawlings, three Flight Jackets from AVIREX, and two tri-branded Sunderland silhouettes from Clarks Originals.
The apparel and accessories are a tribute to the Yankees’ legacy. The collection features retro-inspired “Cooperstown Collection” logos on staples like the Coaches Jacket and Sherpa Jacket. Novelty outerwear like the Corduroy Avery Bomber Jacket comes with all-over logo patches and embroidery of each World Series Championship year. Accessories, including headwear from New Era, a Backgammon Set, and collectible Tire Caps, are all co-branded with Yankees artwork. The Kith for the New York Yankees collection releases globally on Friday, September 26th at 11 a.m. EST on Kith.
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