Day in the Life: NASCAR Driver Denny Hamlin Takes Us Through His Off-The-Track Routine

A day in the life of NASCAR drivers is almost just as thrilling as their time behind the wheel — Denny Hamlin’s schedule proves it. The NASCAR champ, a three-time Daytona 500 winner, brought us along for an inside view into his routine when he isn’t behind the wheel.

Hamlin has 56 NASCAR Cup Series victories under his belt and takes his other endeavors just as seriously as racing, while also making some time to decompress between high-stakes contests. On a Monday morning, post-race, he headed to record his Actions Detrimental podcast on set. The series releases new episodes every Sunday and is a one-stop destination for all things NASCAR, which includes race recaps and exclusive insider perspectives for fans.

After wrapping up on set, Hamlin showed off his Daytona 500-winning cars. He’s won the prestigious race three times and kept the cars in the same condition since the celebrations — some even had confetti still scattered across the windshield. After a view of his garage, he headed to his closet, where he presented his expansive sneaker collection, which includes numerous past Jordan releases. It became a full-circle moment for Hamlin when he became co-owner of a NASCAR team alongside Michael Jordan.

The two partnered up to start 23XI Racing in 2020, and Hamlin brought Hypebeast along to check out Airspeed, the team’s headquarters. What began over a shared love of both basketball and racing kicked off in 2021 with Bubba Wallace driving the No. 23 Toyota in the NASCAR Cup Series. 23XI Racing HQ boasts massive workout rooms, a Jordan 11 collection on the wall and other state-of-the-art features. Hamlin and Jordan have some big plans to continue innovating on and off the track in the future.

Our day with Hamlin ended at the 23XI headquarters, but his story continues on the track — catch him at his next race.

You can tune in and watch Denny compete at the upcoming Coke Zero Sugar 400 race at the Daytona International Speedway. With 31 degrees of banking in the turns and 18 degrees in the tri-oval, the track always brings the excitement. The action kicks off on Saturday, August 24 at 730pm EST on NBC with streaming on Peacock.