Lewi Brown’s Earls Collection Opens Its First Store in Sydney

Inviting you to explore the brand’s deeply personal take on sporting history and street-luxury.

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Summary:

  • Earls Collection, founded by former athlete Lewi Brown, blends sporting nostalgia with luxury streetwear, rooted in personal legacy and resilience
  • Earls has opened its first physical store in Paddington, Sydney, offering a curated space where elevated design meets emotional storytelling

Earls Collection has always been more than clothing; it’s a deeply personal evolution of identity, legacy, and the pursuit of something greater. Now, the brand founded by former professional athlete Lewi Brown marks a new milestone with the opening of its first-ever physical space in Sydney’s Paddington.

Established in 2018, Earls Collection redefines sporting heritage through a lens of luxury, blending textures, materials, and silhouettes that pay tribute to both the past and the journey forward. Brown’s story sits at the heart of the brand. Named after his father and grandfather—both of whom carried the middle name Earl—the label honours family history while transforming personal loss into a narrative of resilience and creativity.

The new Paddington store reflects the same ethos. Expect a curated space where sporting nostalgia meets elevated streetwear, designed to feel intimate yet forward-thinking.

Take a closer look at the space above. If you haven’t already, read our latest interview with Brown, who talks us through the “For Earl” range.

Earls Collection
74 Oxford St
Paddington NSW 2021

 

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A post shared by EARLS (@earlscollection)

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