This Jameson Drop Is Set to Make St. Patrick’s Day a Musical Affair
Debuting a limited-edition bottle by Anderson .Paak as well as a custom-designed Fender guitar and amp.
Falling on March 17, this year’s St. Patrick’s Day celebrations sees whiskey label Jameson harness its Irish heritage to launch a special series of collaborations off the back of its global music program Distilled Sounds.
Similarly titled “Triple Distilled,” the three-part release taps into the cornerstones of the respective day, specifically the themes of community and music. Reflecting on the collaborative series, Jameson’s International Marketing Director Joao Rozario shares, “The magic happens when these worlds collide—when music, style, and whiskey all meet in a shared passion for their craft. This launch on St. Patrick’s Day is the perfect way to celebrate the connections we make through the things we love.”
The first of the three drops is led by the brand’s dedicated Distilled Sounds mentor and Grammy award-winning artist Anderson .Paak. Commemorating the musical journey he has undertaken on the program, the artist collaborates with Jameson on a limited-edition bottle that features colorful graphics of instruments and shamrocks. Adding to the St. Patrick’s Day experience, consumers can scan the label on their devices and explore a virtual recording studio where they can unlock exclusive interviews and tracks.
Following up on the limited-edition bottle, Jameson recently launched a custom-designed Fender Player II Telecaster® Electric Guitar in the series’ second installment. Another musically aligned collaboration, the branded guitar will be available to buy along with a matching green-tinted Tone Master Princeton® Reverb amplifier, perfect for those hosting St. Patrick’s Day parties this year.
To complete “Triple Distilled,” the brand is also tipped to drop a fashion capsule collection later this month. Stay tuned to Hypebeast to find out more about the forthcoming release.
You can now shop the limited-edition bottle and the Player II Telecaster® Electric Guitar on the Jameson website.
Disclaimer: We discourage irresponsible and/or underage drinking. Please drink responsibly and legally.
