Louis Vuitton Announces Pusha T as Newest House Ambassador

Louis Vuitton has officially announced that Pusha T is the French luxury house’s newest house ambassador. Long-time friends with Pharrell Williams, the current menswear creative director for the brand, the duo are practically brothers, both being Virginia Beach natives. The latest appointment does not come as a surprise for fans as Push as been supporting the house from the very beginning of P’s new role as creative lead.

Pusha T walked for Pharrell’s first two shows, bringing his star power to the Parisian runway. An influential force in music in the past two decades and with a global fanbase, his ambassadorship with the house was a no brainer and is a testament to the house’s international reach and commitment to artistry and bold, personal style. Push’s accomplishments mirrors that of the values of the house surrounding unique expression in fashion and culture.

Often a creative collaborator with Pharrell, their shared history sees them join once again at a crossroad bridged by Louis Vuitton, embracing one another’s future avenues of expression and affirmations. Keeping it familial, the Maison’s nomination of Pusha T as a part of its global ambassadorial circle echoes its goal of continuing to shape the contemporary fashion and cultural landscape. As a house ambassador, Pusha T is brought on to expand the vision of bringing diverse cultural influences and building powerful storytelling throughout the menswear universe, led by Pharrell.