J.Lindeberg Will Outfit the USA Olympic Golf Team

In printed graphic polos, striped cardigans and classic varsity jackets.

Golf
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The sport of golf was absent from the Summer Olympics for over 100 years before it returned in Rio de Janeiro in 2016. Four years later the games arrived in Tokyo, where American Xander Schaufelle won the gold medal for Team USA, and now the Americans will return to Paris this summer to defend its title at the XXXIII Olympiad with a new clothing sponsor.

Scandinavian label J.Lindeberg, known for its bold approach to sportswear and its sponsorship of Norwegian golfer Viktor Hovland, will outfit the men’s and women’s Olympic golf teams. Quite simply, playing it safe isn’t in the J.Lindeberg playbook, and the USA Golf Collection features pieces that will no doubt stand out on TV, as well as a few more traditional cuts.

Summer in Paris will be hot, and the collection leads with a number of performance polos designed to beat the heat, accomplished through ClimaCool moisture wicking and UV50 protected garments. The classic red, white and blue colors are used to varying degrees, in some cases to craft traditional tipped collar polos, and in other cases to create body mapping details which accentuate the dynamic motion of the golf swing. However, there are also a few lifestyle-focused pieces that will appeal to golfers and non-golfers alike, such as a cardigan with blue and red striped sleeves and a standout varsity jacket displaying the iconic Eiffel Tower juxtaposed against classic American varsity font.

The full collection is being debuted at the PGA Show in Orlando this week, where Hypegolf will be onsite to get a first look at the pieces. “We are thrilled to reveal our full USA Golf Collection to the press and attendees in Orlando at the upcoming PGA Show,” said Hans-Christian Meyer, CEO of J.Lindeberg. “Dressing the USA teams for the summer games in Paris and Los Angeles will be an honor that underscores our commitment to excellence in golf and sportswear design alike.”

For those interested in purchasing any items, look out for the release in June.

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