Paratodo Co Fall 23 Is a Masterful Melange of Striking Styles

Translated from Spanish to English, “para todo” means “for all,” and “for all” is the driving ethos behind both the brand name and the clothes of Philadelphia-based Paratodo Co. Known for a unique hybrid aesthetic that’s inspired by everything from sportswear and gorpcore to workwear and Americana but not too indebted to any one style, Paratodo’s pieces are brightly-colored, feature unique details like clever pocket placements, dual zippers and cropped cuts, and offer a look that’s singular in both style and craftsmanship. That unique perspective is on full display across the brand’s Fall 23 collection, a melange of unique outerwear, accessories and more.

Key pieces from the collection include a long-sleeve football shirt (or soccer jersey, if you’d prefer) for the fictional Paratodo Ultras club, created in collaboration with Icarus FC, the brand’s signature cropped London ‘68 jacket in premium loomed wool, the Jardin Shirt and Range Pants (described by the brand as an ideal gardening uniform) in 12oz denim, and the Softwear Tank, a fleece sweater vest. Other items include gemstone graphic tees, the return of the crewneck-meets-hoodie Alumni ‘49 fleece, adjustable running-inspired hats and denim bucket hats.

“Y’ALL FEEL THAT 2 DEGREE DROP?!,” Paratodo Co said in a recent Instagram post. “YES, it’s time for us to come out of scummer [sic] hibernation to bring you all some heavy Fall goodies for the record books.” If you’re looking to add any of these pieces to your collection, they’ll touch down on the Paratodo Co webstore September 29 at 11 AM EST, and hit retailers like P’s & Q’s shortly thereafter.

For more from the world of fashion, have a gander at C.P. Company’s ultra-technical FW23 range.