BBC ICECREAM EU Enjoys Vibrant City Life for Pre-Fall 2023

Visiting regional parks and iconic landmarks.

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BBC ICECREAM EU is gearing up to present its Pre-Fall 2023 collection, debuting a fresh set of warm weather staples for the coming months. The offering takes a trip through European cities, hitting iconic parks and landmarks with the brand’s latest selection of menswear garments.

The Pre-Fall 2023 range yields to BBC’s early days with trademark silhouettes exclusive to Europe. New seasonal graphics are introduced throughout, while the brand’s running puppy graphic returns to the regional sector. Elegant Billionaire Boys Club scripture makes its way onto hoodies and sweatpants with a simplistic finish, standing next to flannel shirting and color-blocked ensembles.

Gator Print illustrations land on denim jackets and bottoms in white and blue tones, while waffle knitwear receives sports-style detailing. BBC’s dog visual sprints across slouchy cargo pants, completing the collection with leather varsity jackets and embroidered accessories.

Take a closer look at BBC ICECREAM EU’s Pre-Fall 2023 collection above. The range is available now in-store and online via the brand’s website.

In other news, Kiko Kostadinov and ASICS’ NOVALIS capsule connects mind, body, and sound.

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